Cookie Policy

Cookies are short text files that websites and web applications store on the user’s browser in order to “remember” and recognize a user later on. Cookies can be used for good and bad: They can be used to identify a user who has logged in using their password, so the user doesn’t have to type in the password again. Cookies can be used for reporting purposes. But of course cookies can also be used to track individuals across the internet. At Small Improvements we try to use as few cookies and external providers as possible, and the main goal is to be helpful to customers and prospects.

Website cookies

We use the following services on the website:

Hubspot: This is our customer relationship management system. We use it to communicate with prospects and customers, and to understand what parts of a website may be interesting for a prospect.

Google Analytics: We use Analytics in order to collect statistics about usage of our site – how did visitors find us, what common paths through the application do they take, and so on.

Application cookies

Once a user logs in, the following cookies are used:

Small Improvements: We set cookies to identify a user who has logged in to manage their session, and we store a handful of basic additional things like what subdomain someone used last.

TrackJS: We use a service called TrackJS to learn about browser-errors in our application that we’d otherwise miss. For this to work, we set a cookied on behalf of TrackJS.

Intercom: We use Intercom to communicate with customers and prospects, for instance sharing news about features or to showcase certain functionality a prospect may not have used yet.

Controling and rejecting cookies

Modern browsers allow you to reject cookies based on who serves them. The Small Improvements application does require you to accept cookies from small-improvements.com – if you reject those cookies you’ll unfortunately not be able to log in and use the application.You can however browse the website while rejecting all cookies. And of course you can delete all cookies after you’ve left. Most browsers also support a “private mode” that automatically erases all cookies after you leave the private session.


Please also see our privacy policy.